Our brand approach
Every pattern carries a story. Corporate focuses on a brand’s identity and the theme of its event; Wedding on the couple’s colours, symbols and story. Both areas grow through a shared brand identity, design approach and production organisation.
Chaput Corporate
Scarves designed around a brand’s story, offered by brands to their clients, partners and event guests. Each project takes shape together through brand identity, event theme, quantity and presentation preferences.
- Current service approach: at least 100 pieces and two design revision rounds.
- Starting price of 36,800 TL for 100 pieces; larger quantities are priced separately.
- Target uses: client and partner gifts, launches, conferences and VIP guests.
Chaput Wedding
Patterns created around a couple’s story become keepsakes guests can use beyond the celebration. Each project takes shape around colours, symbols, quantity and presentation preferences.
- Current service approach: at least 50 pieces and two design revision rounds.
- Polyester satin or twill; other fabrics considered subject to availability.
- Size, edge finishing, packaging and delivery timing will be confirmed for each project and its production conditions.
Sales and market access
In Türkiye we aim to build customer relationships directly through the website. For Corporate we plan direct conversations with brands and event agencies; for Wedding, customer communication and project coordination with local partners. Experience in the first countries will guide the next steps.
The local partner’s role
Local language, cultural knowledge, access to suitable customers and communication support are central to the partnership. Chaput will focus on design and production organisation; responsibilities will be defined together for each country.
- Local promotion, language adaptation and conveying customer expectations.
- Coordinating briefs and design approvals for Wedding projects.
- Joint assessment of transport, customs procedures and local delivery costs and responsibilities.